Joost is Here to Juice up your life...

Joost is here to juice up your life.The cool new way of watching TV on the Internet.Joost is the new service started by the founders of Skype and Kazaa.

These guys are crazy about P2P or Peer to Peer and so am I.They believe that this technology has a lot of potential and they have proved this thing time and again.First through Kazaa, then Skype and now Joost (pronounced as "Juiced").Niklas Zennstrom and Janus Friis who founded Kazaa and Skype have now come up with a new way to watch Full Screen HD quality TV on your PC.The concept behind Joost is that of P2PTV that is the content is distributed in a Peer to Peer fashion where there is no central server rather each "peer" is both a client and a server, a consumer and a distributer of content.Past few years have seen a rise of P2P technology with the likes of Napster, Kazaa, Gnutella(Bearshare and Limewire), Edonkey and BitTorrent etc. P2P has revolutionized the way data transfer takes over the Internet. The earlier service provided by them, Skype is the most popular VoIP application which was acquired by eBay for US $2.6Billion.Joost is all set to revolutionize the way Video content is distributed on the Internet.It is still in its Beta version and available as an Invite based service.However you can get invite from here.
The technology which is used is based on CoreAVC H.264 video decoder which is becoming popular video codec.There has been news about Joost signing up distribution deals with Warner Music,Viacom and MTV Networks etc. for distribution of their content via Joost.So Joost is all set to give the Youtubes and Google Videos a run for their money but only time will tell how successful these "P2P Entrepreneurs " are in this venture?
JOOST HOMEPAGE

Check this Joost Advertisement Video from Youtube